Magnificent Moments Weddings

SEO: Page 1 "Charlotte Wedding Planner"

Project Info

Client

Magnificent Moments Weddings

Location

Charlotte, NC

Project Year

2022

Category

Strategic Website Design & SEO

Project Platform

Wordpress

Project Description

Magnificent Moments Weddings started as a project to update existing plugins. After running an extensive audit, we found a host of plugin conflicts, user experience issues, and technical SEO challenges. Magnificent Moments Weddings chose to undergo a brand refinement, site design, and SEO clean-up.  rebranding and name change that left her with many site challenges. In cleaning up the technical SEO we had to do a detailed site migration with 301 redirects to mitigate the loss of traffic and restructure the chaotic site architecture that littered the original site. We started this new site fresh with extensive SEO for both competitor and keyword research before determining a strategic site plan to maximize the reach for terms related to Charlotte Wedding Planning

SEO'd Sitemap Before & After

mmw-old mmw-new